Daarzel Chocolates Branding & Packaging
Ambriona CACAO BLENDS PVT LTD is a premium grade chocolate manufacturing company which offers a range of high quality chocolates made from the finest cocoa beans & gourmet ingredients which are sourced globally. Under the main umbrella brand there are two chocolate categories, Ambriona and Daarzel Daarzel Chocolates targets more of the mass audience with it's unique package design, showcasing the chocolate, it's visual appeal and structure as the main core of the packaging design concept, along with the core ingredient of the chocolate in the centre. Daarzel is known for it's out of the box funky flavours, which leads to it's more vibrant colour palette of bright blue, crimson red, hazelnut brown and banana yellow. The idea of showcasing the chocolate as the main package was to attract the audience with it's unique engraving of cacao bean pods on the chocolate, along with easily identifying the flavour of the chocolate.