INDIA ON TRACK (IOT) has been setup up to execute the core idea of instilling self-belief and focus among young champions in our country through sports. IOT is known to identify and nurture talent in every corner in India, going through grassroot levels and specialized training programmes.
Keeping the core vision and the structure of the company in mind for IOT we came created illustrations which are closely related to the sports offerings along with some motivational quotes to keep the momentum going. We worked around a simple graphic style focusing more on the sporty elements. We played around with themes like Cricket, Football, Basketball, and Tennis. For the motivational walls, we played with a contrast doodle style reflecting sports on the whole. Each wall showcases a sport complimenting the colors of the space and enhancing the look of the overall office/learning institute.